A blog for those who want a successful website & marketing

About Scott de Fasselle

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About Scott de Fasselle

A cum laude Art major (graphic design concentration) and English minor at Xavier University, Scott de Fasselle spent several years at a small advertising agency in Cincinnati before joining Blitz Media Design in 2007. Scott knew he wanted to be a designer before entering college, and had already designed several web sites, logos, and brochures for business clients before graduating. In addition to web design, Scott brings outstanding graphic design skills, 3D rendering, and print design experience. Scott has designed brochures, promotional packaging, print advertising, multimedia presentations, trade show displays, direct mail, e-newsletters, and web sites for a variety of clients from Fortune 500 companies to non-profits. Scott can be contacted at 513-445-2024.

Four Questions to Save on Creative Agency Hourly Rates

designer making notes in a notebook

When you’re looking to hire a marketing, web, or design agency, it’s natural to wonder what your costs are going to be. Which means you want to know what the agency’s hourly rate is, right?

So, what is your hourly rate?

This seems like a simple question that should have a simple answer of X dollars per hour. But it’s not, and here’s why.

Continue reading Four Questions to Save on Creative Agency Hourly Rates

“How To Network on Instagram Direct Message” [Gary Vaynerchuk]

Why you should read Gary V’s insight on Instagram:

At the moment, you have a fantastic opportunity to access anyone on Instagram by sending a direct message. Gary shows you the basics of how to do it and more importantly the approach to get results.

This is an especially great marketing tactic if:

  • you’re a small businesses that don’t have money to invest in paid advertising on social media
  • you’re a small businesses and you’re ready to invest time
  • you have a product and want to gain more exposure with the help of an influencer
  • you’ve opened a new local shop

How to Get an Interview for a Graphic Design Internship

woman looking at many colors on a wall

Dear college design student looking for an internship,

Are you wondering how to write an email to get a design internship?

What should you include in your email?

How do you get an interview for an internship?

What if the company doesn’t have any internships?

Here’s how to prove to a design, web, and marketing agency that they need to interview you for an internship.

Continue reading How to Get an Interview for a Graphic Design Internship

My Journey from Shop Floor to Marketing/Design

Scott de Fasselle
Scott de Fasselle

You learn business lessons early on when you grow up in a family operation, and when you have an opportunity to work for an entrepreneur. You get the sort of education that college courses, seminars and books don’t teach—the hard knocks stuff, the hands-on work that ultimately creates a foundation for your career. Experiences in two completely different work lives—at Dad’s manufacturing company and a marketing communications firm—shaped who I am today as a business owner and designer.

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How One Tweet Far Exceeded My Expectations

by Scott de Fasselle
Kirtland Hornets football championship graphic

A well-timed graphic with a specific audience can produce results.

On Friday, December 5th, 2014, the Kirtland Hornets were playing in their fourth consecutive state championship game. Since I went to high school there (years ago), and have a passion for sports, I knew I wanted to design something to honor the school and my old hometown.
Continue reading How One Tweet Far Exceeded My Expectations

To Get Started On Twitter—Just Listen!

By Scott de Fasselle
Twitter logo near a woman's ear
When people start using a social media platform, they frequently worry about what they don’t understand. So when beginning with Twitter, it’s easy to worry about how to get followers, favorites, retweets and so on. Then there’s the big question: What do I talk about on Twitter, anyway? (Will people really care?) When we get bogged down with these issues, it’s easy to miss the bigger picture.
Continue reading To Get Started On Twitter—Just Listen!