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The CoSchedule Blog article reviews 6 different studies to help you decide when to publish your blog post.
Generally, I’m not a big fan of these types of posts; however the first infographic in the article immediately presents the pros with the frequently ignored cons.
Posting during HIGH-activity hours:
Pro: More visitors.
Con: Content gets buried by other posts. Loses prominence due to noise.
Posting during LOW-activity hours:
Pro: Less noise. More prominence.
Con: Fewer visitors.